A comprehensive guide to the key theories, perspectives and developments in the field of fashion. It covers such topics as: men's fashion, masculinity and the suit; women's fashion and the role of sexuality; children, the body and fashion; the role of celebrity and designer label culture; and, globalisation and the production of fashion.

The study of fashion has exploded in recent decades, yet what this all means or quite where it might take us, is not clear. This new book helps to bring fashion into focus, with a comprehensive guide to the key theories, perspectives and developments in the field. Tim Edwards includes coverage of all the major theories of fashion, including recent scholarship, alongside subcultural analysis and an in-depth look at production. Individual topics include: men¿s fashion, masculinity and the suit women¿s fashion and the role of sexuality children, the body and fashion the role of celebrity and designer label culture globalisation and the production of fashion. Fashion in Focus is the ideal companion for students in the arts and social sciences, especially those studying issues such as fashion, gender, sexuality and consumer culture.

"This book will form a most valuable addition to the existing literature & will be very, very useful for those of us who teach Cultural Studies to large numbers of fashion students. Tim Edwards has the rare ability to render complex ideas accessible, and he writes beautifully [...] his books are a pleasure to read." - Pamela Church Gibson, London College of Fashion "The book provides a useful and concise summary of the main sociological traditions of fashion studies?it addresses and advances some hitherto neglected areas of fashion studies, including the nature and role of masculinity in fashion and non-marxist approaches to production and consumption." - Malcolm Barnard, Loughborough University